Wednesday, December 8, 2010


On Thursday, December 9th 2010, Help the Fashion Club raise money for their Spring 2011 5th Annual Fashion Show. Some of the proceeds made for the show goes to our charity of choice, Designers Against Aids. Look for members of the fashion club walking around with our baskets filled with home made baked goods! Read below for more info on the charity:

Non-profit organization ‘Beauty Without Irony’ has launched the international project ‘Designers Against AIDS’ (DAA) in 2004 in order to raise AIDS awareness in the international media and towards the general public, more specifically towards young people in the industrialised countries using elements from pop culture (music, fashion, design, arts, sports, film, celebrities, etc).

AIDS awareness project Designers Against AIDS -born in Belgium, but active all over the world- wants to reach young people by using their favorite celebrities from the worlds of music, fashion, sports and art to raise their interest and curiosity, making them visit the website, click on the links to local AIDS organisations and learn more about the disease.

The main objective of Designers against AIDS is to raise awareness and to get the subject of HIV/AIDS back into the media all over the world, as lately it has become a forgotten disease, especially in the western world. Our messages are: ‘Prevention is the only cure for HIV/AIDS‘ (protect yourself and your partner) and ‘Know your status’ (get tested). Furthermore we fight for the acceptance of and equal rights for seropositive people.

Monday, October 11, 2010

Friday, October 8, 2010

Fall 2010
By Kelly Harkin

In an age where youth is worshipped, bottled and feigned, the young women of our generation have forgotten it is a privilege and an honor to become a lady. Things that hold a preconception of agedness such as clothes that flatter rather than reveal, dignified conduct and even lipstick are shunned.
As a 19 year old striving to identify as a woman and not a teen or a girl, I personally adopted the habitual wear of lip color in the early summer. I was glad to find that upon my return to NYC, per the sophisticated, back to the 50's tendencies of this fall, lipstick is making a comeback. What better/cooler/sexier way to look a little more sophisticated?! Even if its bright purple, the wear of lipstick is recalling a feminine identity that has been lost to lip gloss, sparkles and indifference in the past few years. The versatile thing about lipstick is, you don’t have to be subscribing to the whole 50's look of fall to pull it off, it complements any style of clothing! Whether it be a low-maintenance lip stain, moisturizing lip tint (my favorite is Lush's "it started with a kiss") or full on lipstick, an any-time-of-day color on the lip is nothing but sophisticated.
I am not a follower of trends and just because Vogue or Elle says it's "in" hardly makes my mind up for me. I do believe however that the "stylistic happenings," if you will, at present are conducive to a recurrence of lip color.
The Rosewood movement, or more correctly a revisiting of the Rosewood movement, is the policy Kanye West has initiated both for himself and for those who surround him to be seen only in suits and in a dignified light (refrain from profanity in public, good manners, "calling your grandmother," and "taking good care of your kids.") This ideal is a nod to conservativeness, the return of which is cyclically part of the ebb and flow of our society; and honestly I think society at present could do with a good dose of respect and sophistication in both dress and conduct. Obviously, a polished and dignified look and demeanor does not call exclusively for a $2,200 Dior Homme suit like Kanye does but the tucked in shirt, high waisted pant and blazer is a unisex cool I've longed to see return.

Saturday, September 18, 2010


Michelle and I had a good time celebrating Fashion's Night out on the Lower East Side of NYC at the FERALITY SHOW ( We had good champagne, good music, good shopping and good people! What more could we ask for?

The Fashion Club: Fall 2010 Starts here!

Welcome back to St Johns! Hope you all had a great summer, I know I did! So many new stylish freshman that we are very excited to have interested in our club. We have a several events this semester that we hope to see you at! Please do not hesitate to leave comments! xoxo

Activities Fair Sept 14th

So Many Students came to sign-up! We hope to meet see everyone at our general body meetings :-)

Our Photographer!

Tommy is a Sophomore at St. Johns. His work is amazing! Check out his tumblr: